Activetrail Email Marketing Features
The Activetrail email marketing solution is jam-packed with rich and powerful features designed to help you send effective email campaigns to your customers and readers. The steps needed in order to succeed in email marketing start with managing your email list properly; continue with creating, designing and sending your email campaigns; and end with reporting and management.
Activetrail has worked hard to develop an extremely user friendly system that makes doing all of these things remarkably simple.
We have split the features into 3 main groups: Power Features, Reporting Features & Management Features.
Power Features
The Power Features category includes the most important and powerful features the Activetrail system has to offer. These features are the very core of our email marketing software and they will help you to effectively create, send and manage your email campaigns.
Some of the features listed in this category are:
- Detailed real time tracking reports and analytics
- Near 100% deliverability
- Easy email creation
- & more…
Reporting Features
The Reporting Features category includes features that will help you to understand your email marketing campaign results and will enable you to improve your email campaigns as you go along. Would you like to know how many people opened your email? How many people clicked and on which link? Which email campaigns were the most effective?
Activetrail can tell you all of this and much, much more.
Some of the features listed in this category are:
- Detailed real time tracking reports and analytics
- Real time reports for bounces, un-subscribes and spam complaints
- Hot spots click reports– Visualization of users click behavior on your campaign
- Google Analytics Integration
- & more…
Management Features
Strong management features are the key to effectively organizing your email lists, email campaigns, reports & more. These features are especially important to enterprise size businesses and companies. Activetrail prides itself on having excellent management features making everyday email marketing management very simple.
Some of the features listed in this category are:
- Users and groups management
- Segmentation of groups and mailing lists
- Automatic unsubscribe removal
- Campaign and template management
- Bounce management
- & more…
