Reporting Features

Activetrail Email Marketing Reporting Features

The Reporting Features category includes features that will help you to understand your email marketing campaign results and will enable you to improve your email campaigns as you go along. Would you like to know how many people opened your email? How many people clicked and on which link? Which email campaigns were the most effective?

Activetrail can tell you all of this and much, much more.

A/B Testing

Why not send two identical email campaigns with two different subject lines and check which one works best? The A/B testing tool will allow you to do precisely this.

Geographic Customer Location Viewer

Find out where your customers are located in the world. You'd be surprised how many different countries your customers come from.

Goal Tracking

Want to know how effective your email marketing efforts are? Track user behavior on your site (,sales for example,) after clicking on a link in your email campaign.

Google Analytics Integration

We know that everyone nowadays uses Google Analytics as their tracking system so we made it possible for you to integrate your email campaign performance data into Google Analytics.

Hot Spot Click Report

Want to know how many users clicked on your email campaign and where exactly on the page the click occurred? This feature lets you do just that! Easily spot the most toured portions of your email.

OS and Browser Use Data

Would you like to know which operating system and internet browser your customers are using? This great little feature will give you a detailed breakdown.

PDF Report Consolidation

Need to put together a corporate presentation of your email marketing efforts? Our PDF report consolidation feature will consolidate multiple reports into one PDF file.

Real Time Reports and Analytics

Reports and tracking are the key to getting your ROI to grow. Learn from your past email campaigns and see what you can improve to make your email marketing efforts bear fruit.

Sepcific User Tracking

Want to check up on a specific user and see how many emails were sent to him, how many he opened, how many he clicked on etc…? No problem! Our user tracking tool will show you the way.

SPAM, Unsubscribes and Bounce Reports

Find out how many people unsubscribed, marked you as SPAM and how many bounces you had. These details can give you an overall idea of how well your message is taken.

Sub Accounts

Need to share data with 3rd parties or employees but don't want them to see all of the data? This feature will let you give 3rd parties access only to specific reports.

Are you still reading? Request a demo from Activetrail today and start sending!