Email Markting Solutions – Comprehensive Reports
ActiveTrail email marketing solutions help you track and analyze what happens to your emails, so you can better understand your customer preferences
Real-Time Monitoring of Email Campaigns Activity
Detailed Delivery Statistics
- Arrived/not
- Opened/not
- Number of times opened
- Clicks : no. of visits per link in the campaign
- Remove/unsubscribe/opt-out requests
- Errors : all emails not delivered categorized according to error type
Bounce Management
ActiveTrail’s advanced Bounce Management Engine interprets and classifies every bounced email to a specific category (hard, soft, blocked, temporary), helping users respond appropriately. The system also provides recommendations for keeping your list clean and achieving highest deliverability rates.
Comprehensive Reports
ActiveTrail email marketing solutions provide real-time reporting on any email sent through the system. After sending a campaign or newsletter, authorized managers can view and download online reports with statistics regarding:
- Number of emails sent
- Number of recipients who opened the email
- List of recipients who opened the email
- Number of opt-out/unsubscribe per campaign
- List of opt-out/unsubscribe per campaign
- Clickthrough rate to links contained in the body of the email
- Number of bounced emails (emails that do not arrive)
- Bounce types and list of users per bounce type
- Number of users who have not opened email and are not bounced
- List of users who have not opened the email and are not bounced
