Real-Time Monitoring of Email Activity
Detailed Delivery Statistics
- Arrived/not
- Opened/not
- Number of times opened
- Clicks : no. of visits per link in the campaign
- Remove/unsubscribe/opt-out requests
- Errors : all emails not delivered categorized according to error type
Bounce Management
ActiveTrail's advanced Bounce Management Engine interprets and classifies every bounced email to a specific category (hard, soft, blocked, temporary), helping users respond appropriately. The system also provides recommendations for keeping your list clean and achieving highest deliverability rates.
Comprehensive Reports
ActiveTrail provides real-time reporting on any email sent through the system. After sending a campaign or newsletter, authorized managers can view and download online reports with statistics regarding:
- Number of emails sent
- Number of recipients who opened the email
- List of recipients who opened the email
- Number of opt-out/unsubscribe per campaign
- List of opt-out/unsubscribe per campaign
- Clickthrough rate to links contained in the body of the email
- Number of bounced emails (emails that do not arrive)
- Bounce types and list of users per bounce type
- Number of users who have not opened email and are not bounced
- List of users who have not opened the email and are not bounced