Are you currently using Mailjet but feel that the platform doesn’t fully meet your expectations? Or are you just starting out with email marketing and looking for a better Mailjet alternative to get off on the right foot? Good news: plenty of innovative solutions are available and might be a better fit for your needs.
Whether you’re looking for more intuitive tools, ultra-responsive customer support, or advanced options to automate your campaigns, the world of email marketing software is full of platforms tailored to your specific needs—no matter the size of your business or your budget.
To help you find the perfect solution, we’ve put together a comprehensive guide to the best Mailjet alternatives in 2025. You’ll discover tools that combine performance, simplicity, and custom features to enhance your email campaigns.
Ready to take your email marketing strategy to the next level? Check out our top picks now!
Mailjet Isn’t the Only Option: Why Look for Other Tools?
Mailjet is a well-known platform in the world of email marketing and marketing automation. As a French solution, it offers essential features such as sending transactional and marketing emails, creating campaigns with an intuitive editor, and basic automation options suited for small and medium-sized businesses. However, Mailjet has some drawbacks that might lead you to explore other solutions.
One of the most common complaints from users is the complexity of the interface. While functional, it can lack intuitiveness, especially for beginners or teams looking for a simple and quick-to-use tool. Additionally, while Mailjet’s customer support is responsive, it is sometimes criticized for lacking real-time assistance, such as live chat, which can slow down the resolution of urgent issues.
When it comes to automation features, Mailjet provides basic tools, but they remain quite limited for more complex or advanced campaigns. This can be a drawback for businesses looking to develop sophisticated marketing workflows.
In terms of pricing, Mailjet offers an attractive free plan for small businesses, allowing up to 6,000 emails per month, with a daily cap of 200 emails. Its paid plans start at €15 per month, which is competitive but can quickly become expensive depending on usage and volume needs.
While Mailjet is a solid choice, many alternatives on the email marketing software market may better meet your expectations in terms of simplicity, support, and advanced features. Explore our comparison table and detailed insights on each platform now!
If you’re looking for a more versatile and powerful solution than Mailjet, ActiveTrail stands out as a must-consider option. This specialized email marketing and automation platform offers a comprehensive range of features designed to meet the needs of businesses of all sizes, from small startups to large enterprises.
With an intuitive interface and powerful tools, ActiveTrail goes beyond traditional email marketing, making it easy to create and manage impactful campaigns.
Why Choose ActiveTrail?
Advanced Yet Intuitive Tools for Full Customization ActiveTrail provides a modern drag-and-drop editor, allowing you to create fully customized campaigns effortlessly. Whether you need to send emails, SMS, or mobile push notifications, the platform makes it easy to implement automated, multi-channel customer journeys. You can even integrate your campaigns with WhatsApp and social media for maximum impact. For developers, a RESTful API is available for custom integrations.
Additionally, ActiveTrail has enhanced its platform specifically for eCommerce, offering advanced features tailored to online stores.
A Fully French-Speaking Solution Unlike many international platforms, ActiveTrail offers an interface, documentation, and customer support entirely in French. This makes onboarding easier for French-speaking teams and includes access to a training center with free webinars and tutorials to help you optimize your campaigns.
Human and Responsive Customer Support One of ActiveTrail’s strongest assets is its high-quality customer service. Instead of dealing with chatbots or impersonal ticketing systems, you can reach a real expert via phone, email, or live chat—in French. This level of support is especially valuable for businesses managing critical campaigns that require quick resolutions.
What Are ActiveTrail’s Pricing Plans?
ActiveTrail offers a 30-day free trial, allowing you to explore all features with no commitment. Paid plans start at just €8 per month for 500 contacts, with unlimited email sending. Pricing scales based on the number of contacts and additional features you require.
Conclusion: ActiveTrail, a Strong Alternative to Mailjet
With its powerful tools, multi-channel approach, and highly responsive customer support, ActiveTrail is an excellent alternative to Mailjet. Whether you need a simple email marketing solution or complex automation workflows, ActiveTrail delivers with competitive pricing and personalized support to help you achieve your marketing goals.
2. Mailchimp
Founded in 2001 in the United States, Mailchimp is one of the pioneers in email marketing. Since its launch, the platform has attracted many users thanks to its ease of use and intuitive interface, making it especially popular among beginners.
Although new competitors have disrupted the market, Mailchimp remains a top choice for small businesses looking to create email campaigns quickly and efficiently.
The Advantages of Mailchimp
Intuitive Campaign Creation Mailchimp offers a vast library of customizable email templates, suited for various industries and styles. With its drag-and-drop editor, users can design professional-looking emails in minutes, without requiring advanced technical skills.
Basic Automation Tools The platform allows users to set up simple automation workflows, such as welcome emails, abandoned cart reminders, or birthday messages. While these features cover essential needs, they are sufficient for getting started with email automation.
The Limitations of Mailchimp
For growing businesses or those with more advanced needs, Mailchimp can quickly show its limitations. While its automation tools work well for basic tasks, they are less powerful than alternatives like ActiveCampaign or Moosend, which offer multi-channel workflows, advanced segmentation, and complex automation sequences.
Mailchimp Pricing Plans
Mailchimp offers a range of plans to suit different needs:
Free Plan: Up to 500 contacts and 1,000 email sends per month.
Essentials Plan: Starts at €13/month for 500 contacts, including features like A/B testing and additional templates.
Standard Plan: From €20/month, offering more advanced automation and detailed reports.
Premium Plan: Designed for large businesses, starting at €350/month, including advanced analytics and full CRM integrations.
Conclusion: Mailchimp, an Ideal Platform for Beginners
Mailchimp is a great option for small businesses and beginners looking to create simple and effective email campaigns. Its user-friendly interface, diverse template library, and free plan make it an excellent starting point. However, for more sophisticated marketing strategies or advanced automation needs, alternatives like HubSpot or Moosend might be a better fit.
Ready to try Mailchimp? Test their free plan to see if it meets your needs!
3. MailerLite
If you’re looking for a simple and effective email marketing solution, MailerLite is an option worth considering. Founded in 2010, this platform quickly made a name for itself thanks to its clean interface and features tailored for small businesses and beginners.
Why Choose MailerLite?
An Intuitive Interface & Attractive Templates MailerLite excels in ease of use. With its drag-and-drop editor, creating visually appealing email campaigns is effortless—even without technical skills. The platform offers a large library of modern, responsive email templates, perfect for designing impactful messages in just a few clicks.
Tools to Optimize Your Campaigns MailerLite includes useful features like data cleaning and advanced segmentation, allowing you to target your audience more precisely. You can also take advantage of personalization options to make each email more relevant and engaging.
Reliable Deliverability Rates MailerLite is known for its high deliverability rates, a crucial factor in ensuring your emails reach your recipients’ inboxes instead of getting lost in spam folders.
The Limitations of MailerLite
While MailerLite is ideal for simple campaigns, its marketing automation features are limited for businesses with more complex needs. The automated workflows it offers are effective but basic, which might be a drawback for users looking to manage sophisticated multi-channel strategies.
MailerLite Pricing Plans
Free Plan: Ideal for small businesses, offering up to 1,000 contacts and 12,000 email sends per month.
Paid Plan: Starts at €10/month, including advanced features like automation, A/B testing, and detailed reports.
Conclusion: MailerLite, a Simple & Affordable Solution
MailerLite is a solid alternative to Mailjet, particularly suited for small businesses and nonprofits new to email marketing. Its user-friendly interface, professional templates, and free plan make it an excellent starting point. However, if your needs evolve towards more complex or multi-channel campaigns, other solutions might be a better fit.
4. Brevo
Brevo (formerly Sendinblue) is a versatile platform that combines ease of use with advanced features, making it an ideal choice for businesses of all sizes. Founded in 2012, it has established itself as a reliable alternative thanks to its all-in-one approach, integrating email marketing, SMS, CRM, and automation.
Why Choose Brevo?
A Complete & Accessible Platform Brevo stands out for its versatility. With an intuitive interface and a drag-and-drop editor, it allows users to easily create professional campaigns. Beyond email marketing, the platform offers SMS marketing, an integrated CRM, and customizable forms, making it an ideal solution to centralize your marketing efforts.
Powerful Automation to Boost Your Results Brevo offers advanced automation features that are accessible even to beginners. You can create custom workflows based on user actions (clicks, purchases, etc.), helping to optimize campaigns and maintain relevant engagement with your customers.
Reliable Performance & Responsive Customer Support With a robust infrastructure, Brevo ensures high email deliverability rates. Additionally, its customer support, available in multiple languages—including French—is highly valued for its responsiveness and efficiency.
The Limitations of Brevo While Brevo excels in versatility, some of its features—such as advanced database management or in-depth data analytics—may not be as powerful as those of more specialized tools. Users looking for highly detailed reporting options might find other alternatives better suited to their needs.
Brevo Pricing Plans
Free Plan: Up to 300 emails per day, ideal for beginners.
Starter Plan: From €19/month, offering essential features like basic automation.
Premium Plans: Designed for more advanced needs, with options for multi-channel campaigns and advanced segmentation.
Conclusion: Brevo, a Versatile Alternative to Mailjet
Brevo is a comprehensive and affordable solution, particularly suited for businesses looking to centralize their marketing tools. Its intuitive interface and advanced automation capabilities make it a strong choice for optimizing email campaigns. However, for highly specific needs or in-depth analytics, other specialized solutions may be more suitable.
5. SendGrid
SendGrid, a subsidiary of Twilio, is a well-known platform for its transactional and marketing email capabilities. Founded in 2009, it has built a strong reputation among developers and businesses thanks to its robustness and scalability.
Why Choose SendGrid?
A Platform Designed for Reliability SendGrid is highly regarded for its reliable performance and its ability to handle high email volumes. The platform ensures an optimal deliverability rate, making it a top choice for businesses with high transactional email needs, such as order confirmations or password resets.
Powerful Tools for Developers With robust APIs and detailed documentation, SendGrid is designed to seamlessly integrate with applications and websites. Developers can customize workflows, manage email templates, and automate email sending with precision, offering maximum flexibility.
Marketing Features to Enhance Its Offerings Although SendGrid primarily focuses on transactional emails, it also provides marketing tools. Its drag-and-drop editor allows users to design engaging campaigns, while features like segmentation and A/B testing help optimize results.
The Limitations of SendGrid
SendGrid can be less intuitive for non-technical users due to its developer-oriented approach. Additionally, while its marketing tools are functional, they are not as feature-rich as those of dedicated email marketing solutions.
SendGrid Pricing Plans
Free Plan: Up to 100 emails per day, ideal for small businesses and testing.
Essentials Plan: Starts at $19.95/month, offering a higher sending volume.
Pro Plan & Beyond: Designed for high-volume businesses, featuring dedicated IPs and advanced analytics.
Conclusion: SendGrid, a Robust Solution for Transactional Emails
SendGrid is an excellent alternative to Mailjet for businesses that need a reliable platform to manage large email volumes, especially transactional emails. While its marketing features are not as advanced as those of some competitors, its strong deliverability, powerful APIs, and seamless integrations make it a go-to choice for developers and tech-driven companies.
7. Moosend
Among the email marketing alternatives to Mailjet, Moosend stands out for its simplicity and versatility. Launched in 2011, this platform is known for its ease of use and intuitive interface, making it an ideal choice for small businesses and beginners in digital marketing.
The Advantages of Moosend
Simplified Campaign Creation With a wide selection of customizable and responsive email templates, Moosend allows users to quickly design impactful campaigns. Its drag-and-drop editor makes customization easy, making the tool accessible even to non-experts.
Smart Targeting and Segmentation Moosend includes advanced data management features, enabling users to clean contact lists and segment audiences with precision. This is crucial for maximizing the effectiveness of email campaigns.
Reliable Deliverability Rate One of Moosend’s strengths is its high deliverability rate, ensuring that emails reach recipients’ inboxes without issues. The platform also offers a free trial, making it easy to test its capabilities with no commitment.
The Limitations of Moosend
While Moosend is a great tool for basic email campaigns, its marketing automation features remain limited for businesses with complex or multi-channel needs. If you require sophisticated automation tools to manage workflows or advanced scenarios, other solutions might be a better fit.
Moosend Pricing
Free version: A great way to explore its features.
Paid plans: Start at around €9 per month, depending on contact volume and specific needs.
Conclusion: Moosend, an Efficient Solution for Small Businesses
Moosend is a solid alternative to Mailjet for small businesses and beginners looking for an intuitive and budget-friendly email marketing solution.
8. Constant Contact
Constant Contact is a well-established email marketing solution. Founded in 1995, this platform is primarily designed for small businesses and beginners, offering a simple and efficient user experience. With its intuitive interface and practical features, it’s an excellent choice for those who want to quickly create impactful email campaigns without requiring advanced technical skills.
Key Strengths of Constant Contact
Easy to Use Constant Contact offers a diverse library of customizable and mobile-friendly email templates. These designs allow users to create elegant and engaging campaigns in just a few clicks. Perfect for busy entrepreneurs or teams without technical expertise, the drag-and-drop editor makes the design process smooth and enjoyable.
Precise Targeting for Better Results The platform includes effective tools for cleaning databases and segmenting contacts, which helps improve open and conversion rates.
High Deliverability Rate Constant Contact is known for its reliable email delivery, ensuring that messages reach their recipients without issues. Additionally, the platform offers special discounts for non-profit organizations, making its services affordable for associations.
Some Limitations to Consider
While Constant Contact excels in simplicity, it lacks advanced marketing automation features. Its automation options are basic, which may limit businesses looking to implement multi-channel strategies or complex workflows.
Pricing Plans
Constant Contact offers three main plans:
Lite: Starting at €12 per month
Standard: More features at a competitive price
Premium: Up to €75 per month for advanced needs
Pricing varies based on the number of contacts in your database, and a free trial is available to test the platform before committing.
Conclusion: Constant Contact, a Simple and Effective Alternative
Constant Contact is an ideal option for small businesses or non-profits looking for an easy-to-use email marketing tool with responsive customer support. However, if your marketing strategy requires more advanced features or sophisticated automation, you might want to explore more advanced solutions.