ActiveTrail Blog
Marketing Insights
& Best Practices
Create personalized customer journeys, based on the behavior and interactions of your contacts with your brand. Send them high-performing messages across all channels: email, SMS, WhatsApp, and mobile push notifications.
As business owners, it’s important that we know what our customers think about our products and services. Customer feedback helps
If you follow these 10 steps, you’ll be able to ensure the success of each and every one of your
Chrismakkah is the largest shopping season throuhghout the world and shopping is done online! We have great tips for you
Newsletter or Facebook? Social network or personal email? Learn how to combine these two tools in order to maximize your
Writer’s block? You won’t believe how easy it is to produce new content from your old content.
Suffering from low open rates? Try sprucing up your titles.
Every email marketer needs a mailing list – these steps will significantly lengthen yours.
What do you know about open rates, click-through rates, bounce rates and remove-from-list rates?
The filter method has been exposed: A Google representative explains why your campaigns are being thrown into your recipients’ spam
Tip of the week: Do you want to make sure that your emails don’t wind up in the spam folder?
Don’t strain yourselves creating a “do not send” list – there’s a simple equation that will make your lives much
Here are some SMS marketing ideas that will surely benefit your business!