Common Questions on Email Marketing

Mailing list
  • Can I purchase or rent a mailing list from ActiveTrail?

    No. ActiveTrail does not sell or rent lists. Furthermore, you may only send emails to users you have collected and that have explicitly given you their permission to send them marketing materials. Sending unsolicited email is a breach of our terms of use and may result in the discontinuation of your account. For more details, read our anti-spam policy.

  • How can I import a mailing list to my Activetrail account?

    Activetrail allows you to upload email lists from Excel files. All you have to do is locate the file on your computer and the upload wizard will guide you through the import process. You may also use ActiveTrail’s API to import users. For more information about activeTrail’s API please contact our support.

  • What happens to my list after I upload it to Activetrail?

    Your list is fully protected with state-of-the-art security solutions. The list can be accessed through your account until you remove it. Activetrail will never rent, share, or sell your list. For more information, read our privacy policy.

  • What can I do if I don’t have a mailing list?

    This is the time to begin! There are various ways to build your mailing list. ActiveTrail offers a tool to build a mailing list – through a registration box on your website. Your website visitors will be able to register to your mailing list and their email address will be automatically stored in your ActiveTrail account.

Creating and designing the campaign
  • Do I have to know html in order to create a campaign?

    Not at all. You can easily create professionally designed campaigns, while simply editing it, using our user-friendly editor. You can design your own campaign and upload it to the system.

  • What does ActiveTrail do in order to ensure deliverability of my emails?

    ActiveTrail maintains ongoing relationships with the world’s leading ISPs and email providers. The relationship includes sharing information regarding policy, regulations, and other issues including built-in integrations with ISPs that receive real-time feedback on spam-complaints. ActiveTrail also manages all bounces keeping your list clean and your reputation healthy. We also monitor all major blacklists and manage our IPs reputation with them. Deliverability is hard work, but extremely important. This is why we have a dedicated team to get the job done and make sure you deliver to the inbox.

  • Can I receive training?

    Of course! We offer a personal service to our customers to ensure they are able to utilize all the system’s features. We will guide you through the process of creating a campaign, and provide answers to all your questions and concerns.

  • How is the pricing structured?

    ActiveTrail offers you a free trial for 30 days. Paying customers can choose between a variety of monthly programs, which vary according to the number of recipients in the list without restricting the number of emails that can be sent. If you are not interested in a monthly plan, you can purchase a “pay as you go” plan. For large size lists, please contact our sales team for customized pricing according to your needs.

  • Do I have to sign a contract in order to use Activetrail?

    Absolutely not! All you have to do is to accept our terms and conditions, choose your desired plan and you are good to go. No commitment, no strings attached

  • Why shouldn’t I download software?

    Maybe… but there is a huge difference between the two. ActiveTrail offers various advantages and benefits that can save you time and money, including: Complete management of your relationships with all major ISPs in order to ensure great deliverability, being a cloud service ActiveTrail is always growing and changing – you get the best up-to-date software at all times, you can access your account from anywhere at any time, plus all of ActiveTrail’s dozens of unique features from user-friendly editing tools that do not require technical knowledge, to great, professionally designed templates, automatic bounce-management, automatic registration management, real-time reports and much more…

  • Can I know who has opened my email?

    Yes. ActiveTrail offers comprehensive real-time reports, which allow you to see who has opened your email, who has clicked on the links, what is the geographic segmentation of the users who viewed your email, how many have used mobile devices versus desktops, and more. All the data can also be exported to Excel or CSV.

  • Does ActiveTrail provide information regarding wrong email addresses?

    Yes! Activetrail offers the ability to manage bounced emails, while viewing which addresses have bounced back and for what reasons. In addition, you can export these addresses for efficient mailing list management on your side.

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