ActiveTrail Blog
Marketing Insights
& Best Practices
Create personalized customer journeys, based on the behavior and interactions of your contacts with your brand. Send them high-performing messages across all channels: email, SMS, WhatsApp, and mobile push notifications.
The days of relying exclusively on traditional marketing channels are over. In today’s modern, hyper-connected world, there are more channels
Meaningfully connecting with prospective buyers and sellers online and getting them to open your emails can be challenging. Real estate
Even opt-in emails can be marked as spam, and it's probably your scariest nightmare...
Whether your potential candidates are active or passive job seekers, you can attract, nurture and convert them into applicants with
Life is full of crises, let alone business life. Yet somehow, whenever we find ourselves in an emergency, at first
Read the complete guide to using emoji icons in email marketing strategy. Learn when to add them to your headlines
Nonprofit Email Marketing is not much different than any other types of email marketing and here are some useful tips
Read our review of the history of email marketing and marketing automation and a decade of fast pace changing technology
best dental newsletter examples you can learn from to boost your email marketing efforts and bring in more revenue and
SaaS continues to grow in popularity as cloud computing becomes more mainstream. If you’re wondering how to conduct email marketing
A quick guide to transactional email that will help you build the email strategy your business needs. Find out how
Worried about your email autoresponder strategy? Here are 4 effective steps to create great email autoresponders and recieve higher open