ActiveTrail Blog
Marketing Insights
& Best Practices
Create personalized customer journeys, based on the behavior and interactions of your contacts with your brand. Send them high-performing messages across all channels: email, SMS, WhatsApp, and mobile push notifications.
We have gathered all the reasons (regulatory and marketing) for why using your own domain is much much better
Email shares many similarities with the physical mail industry. The big difference? Email enables to immediately report as spam.
Following the right steps could give you the starting ammunition you will need to pull the trigger and get your
If you keep sending “just checking in” emails with no value- It might push them to unsubscribe...
To be able to test your emails more effectively and efficiently, we further enhanced our services.
A customized email shows that you care about how the receiver responds to your email. Here’s how you can customize
Here are 6 simple and effective ways to avoid a high email bounce rate
Email marketing is extremely important to any brand that wishes to promote itself in the digital world. With that being
You can use the makeup of the human brain to your advantage by using intrigue to leverage your email campaign!
Understanding why people don’t open their emails is the first step to solving your problem on low email open rate.
Email marketer? You must be knowledgeable about the protocols of email authentication
Learn why Permission-Based Email Marketing is so important for your business!