ActiveTrail Blog
Marketing Insights
& Best Practices
Create personalized customer journeys, based on the behavior and interactions of your contacts with your brand. Send them high-performing messages across all channels: email, SMS, WhatsApp, and mobile push notifications.
One might think marketing automation is only about email marketing but it's so much more, it's about work efficiency and
All of ActiveTrail's latest innovation and software developments
Create as much valuable content as you can. Use live chats, popup forms, compelling CTAs, and gated content. Take advantage
Email marketing might sound simple when in fact, there are plenty of ways it can go wrong. Writing the perfect
In a world where content is king, email marketing is surely the queen and one can’t live without the other.
Email marketing is a highly effective strategy to directly reach prospects, sustain an emotional bond with loyal clients, generate leads,
Don't forget the little tricks that will turn your marketing strategy from good to great
Being a small fish in a big pond is really complicated, especially when it comes to the growing market of
By aligning your personalization tactics for these two, you are combining their potentials to have a coherent, solidified personalization strategy.
Use this numbers and statistics to learn about the power of email personalization
Using online surveys can have many benefits in terms of quality quantitative data if used correctly.
Zoho Flow is an integration platform for effortlessly connecting cloud applications and automating complex business workflows, use it to connect