ActiveTrail Blog
Marketing Insights
& Best Practices
Create personalized customer journeys, based on the behavior and interactions of your contacts with your brand. Send them high-performing messages across all channels: email, SMS, WhatsApp, and mobile push notifications.
The filter method has been exposed: A Google representative explains why your campaigns are being thrown into your recipients’ spam
Tip of the week: Do you want to make sure that your emails don’t wind up in the spam folder?
Don’t strain yourselves creating a “do not send” list – there’s a simple equation that will make your lives much
Here are some SMS marketing ideas that will surely benefit your business!
Efficient Marketing: Here’s a list of advantages that email marketing has for your business
If you're not already taking advantage of social networks in your marketing plan, let us convince you to start.
Psychology and physiology are on your side: how to take advantage of the differences between men and women in order
Tech support: The simplest way to add a Facebook like button to your landing page.
If you want your email marketing campaign to look great on mobile, consider using anchor links and call links
There is always something to write about: 14 Ideas for a Cool Newsletter
We set out to the different departments of ActiveTrail – development, support, marketing and sales – and asked our professional
Here's a few suggestions that can help wake up your dormant recipients.